We work with young people, women, MSMEs (Micro, Small, and Medium Enterprises), and non-profits to adopt digital skills, Digital Marketing, tech for urban resilience and social good, income generation, career, and business growth.
According to the African Development Bank’s High 5, Jobs for Youth in Africa 2019 report;
1) There are 120 Billion people in Africa who are projected to more than double by 2050,
2) Youth do not have secure work or economic futures yet Africa will remain the world’s youngest region, with a median age of 25,
3) Of the 420 million youth aged between 15 and 35 in Africa today, the majority are unemployed, have insecure jobs, or are in casual employment,
4) 10-12 million enter the job market and only 3 million find formal jobs.
Whilst as a Trust we cannot mop up the entire gap in employment, we can do our part in not only creating employment but empowering not only the youth (18-35) whilst also targeting the other disadvantaged groups. We contribute to the improvement of the figures harnessing the power of tech. We achieve this by creating initiatives centred around;
a) Digital skills and Digital Marketing training, coaching, and mentorship. We empower beneficiaries of the program with quick to adopt digital skills such as Digital Marketing, Graphic Design, Web Development, and essential Digital Skills. We are keen on identifying gaps in the employment sector and creating new careers in the digital space e.g. professional Community Managers and WhatsApp Marketers.
b) Tech4SocialImpact. Developing tech-based solutions to solve social issues. For example, creating a mental health resource platform. We can deliberately use tech to solve everyday problems and make the difference we seek.
c) Digital Aid. One of the heartbreaks of this Digital Age is accessibility to digital tools that enable people from all walks of life to participate in digital economic activities. Whilst we can train in Digital Skills, it has been noticeably important to also find a solution about how the beneficiaries will implement or use the newfound skills to transform their lives. Our solution – Digital Aid. We source new and well-refurbished devices to give beneficiaries somewhere to start.
d) Crowdsourcing. This involves sourcing different resources to improve the livelihoods of individuals and non-profits. Examples are crowdfunding for medical reasons using our expertise and networks to get help for the beneficiary; fundraising for non-profits so that they thrive. The resources that we source can even be in the form of finances, skills or time.
e) Digital Products. We develop digital products that solve everyday problems and business challenges at a nominal cost as a way of generating funds to keep our work financially supported and our interventions sustainable.
Would you like to partner with us or find out how you can get involved?